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AI Darth Vader goes rogue

OpenAI’s mega-data centre: Bigger than Monaco OpenAI is developing a massive 5-gigawatt data centre campus in Abu Dhabi, potentially becoming one of the world’s largest AI infrastructure projects. The facility would span an astonishing 10 square miles – larger than Monaco – and consume power equivalent to five nuclear reactors. This UAE project, in partnership… Read More »AI Darth Vader goes rogue

The great job vanishing act

AI safety expert: 90% chance of existential threat AI safety expert Max Tegmark warns that companies should replicate the safety calculations from Oppenheimer’s Trinity nuclear test before releasing super-intelligent AI. He calculates a 90% probability that advanced AI poses an existential threat to humanity. The comparison? Oppenheimer’s team only proceeded after determining a “vanishingly small… Read More »The great job vanishing act

Zuck’s ad industry “Death Wish”

Zuckerberg plots advertising industry apocalypse Mark Zuckerberg has essentially launched a nuclear strike on the entire advertising industry with his “infinite creative” vision. The Meta boss envisions a future where businesses connect their bank accounts, mumble their wishes, and — abracadabra! — the results appear without needing creative assets, targeting demographics, or any measurement beyond… Read More »Zuck’s ad industry “Death Wish”

The AI Content Revolution: Are You Ready?

Remember in the early 2000s when savvy marketers scrambled to understand this mysterious thing called “SEO”? And remember what followed? Those who mastered it from the get-go reaped enormous rewards in the wild, wild west that was search engine optimisation. Meanwhile, those who didn’t act fast played catch-up for years. Today, we’re witnessing a similar… Read More »The AI Content Revolution: Are You Ready?